The association

In response to the tragedy of the collapse of the rue d’Aubagne building, a number of companies in the Marseille area have come together to work on a joint project designed to complement the work of the public authorities and voluntary organisations in providing support to Marseille residents who have been evicted following danger orders, by offering personalised social support and creating temporary housing solutions. 118 households have been supported since October 2021.

Project

Building on the success of this experiment, ten entities (including the Compagnie Fruitière Foundation) have decided to take things a step further by creating the Entreprendre Pour Toi Foundation. Launched in March 2023, this group of companies and their employees have joined forces with associations and public bodies to take long-term action against precariousness and poor housing in the Aix-Marseille-Provence region, through projects with a strong societal impact: access to housing, protection of the most vulnerable, health and food, training and education, professional integration.